Why the new logo?!
We are excited to introduce our new “brand” to you as part of beginning an updated look to the communications of First B. In addition, we have a new easy-to-remember web address, FirstB.org.
This logo combines the best of our history and understanding of ourselves:
• The cross element is the same as the element at the topmost of our well-recognized steeple. It leans rearward to signify our “taking the cross” on our shoulders and carrying it to the community.
• The FirstB portion reflects the way we in the church and people in the community refer to us. We found young and old commonly call us FirstB.
This begins the process of remaking a number of communication pieces and materials, including the weekly TIMES, website, promotional materials, banners, letterhead and more. Additionally, we have begun re-allocating present advertising budgets to make the best use of these dollars. This includes reducing the number of Saturday “religion page” ads, adding new online ads, digital billboards, logo’d materials and more.
